frequently asked questions

general FAQs

I am interested in working with you, how do we get started?

we love welcoming new people into our little marz family, so please start by saying hi via email or through our contact form on the contact page of our site. once your mind is made, we’ll send through a quotation with all the details for your request and invoice. we require a 50% deposit on all projects so that we can book you into one of our talented designers’ calendars.

I live in a far away place, can we still work together?

absolutely! more than half of our clients are from outside of Cairo, and a fairly medium portion are spread worldwide, so distance is not a consideration. as long as you have access to the internet and email, we’re ready to roll!

what are your payment terms?

To kick off a project, we require a 50% deposit. The remaining 50% is paid at the end of your project before we submit the final files.

do I need to sign any contracts before we start working together?

the answer is yes! we share with you our terms and conditions before the final step, you can talk your time to read them all and then we can kick off and start the journey, you'll just need to sign to show your approval.

frequently asked questions

branding FAQs

What is the difference between a logo and visual identity?

a logo is a graphic image, motif or typographic element which identifies your business/brand. a visual identity usually incorporates a logo or typographic motif but also includes image style, a color palette, a font and supporting design elements. All of these visual elements make up your identity, and become your visual personality and image.

why do you create logos in black and white first?

we always present our logos in black and white to begin with. then, once we’ve rolled out the rest of your branding and have a good idea of what your color palette, image direction, and overall branding will look like, we can make an informed decision as to what colors we feel your logo will work best in.

what constitutes a round of revisions?

within the scope of logo design, we offer 1-3 concepts with 3 rounds of ‘revisions’. A round refers to the action of us interpreting your feedback and actioning it to present you with a new concept. to make the most of your round, be sure to compile all of your feedback into one concise email with clear feedback. this way, we will be able to ensure we action all elements of your feedback to make sure you don’t ‘use up’ a design round unnecessarily.er here.

what is the time frame for a full new brand identity?

the most common questions are always about time. we usually create a different timeline for each client based on his request and work load, but most commonly, creating a full brand identity takes from 3-4 weeks of work, and of course based on the back and forth status with the client.